FTR News - Copywriting

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submitted by blogmarketing 287 days ago (via feeds.feedburner.com)

Even when most human beings go through pretty much the same crisis points in life, each individual has a completely different set of experiences, situations and circumstances that makes him or her unique from others – or so we like to think.Research has proven time after time that there are more similarities between humans than [...][[ This is a content summary only. Visit my website for full li

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Understanding human nature (Part 1)

submitted by blogmarketing 287 days ago (via feeds.feedburner.com)

If you want to become a truly successful copywriter, getting to intimately know your fellow humans is a critical part of your learning curve. After all, if you want to sell anything to people, you need to know what it is that really makes them tick.Fortunately, humans as a mass, are incredibly predictable animals and [...][[ This is a content summary only. Visit my website for full links, other co

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The importance of product research

submitted by blogmarketing 287 days ago (via feeds.feedburner.com)

Why is it that some advertising campaigns flop while others build brand loyalty so strong that it clasps to our psyche and lasts for generations?When you study successful advertising for a while, you’ll invariably notice that winner campaigns have a few common elements. One of the most noticeable commonalities among the campaigns is the fact [...][[ This is a content summary only. Visit my websi

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Master copywriting formula - revealed!

submitted by blogmarketing 287 days ago (via feeds.feedburner.com)

“How can I write a money-making sales letter from scratch?” - a good friend who recently took a serious interest in copywriting asked me that question. “Should I approach it by using a concrete method or should I just sit down, wait for inspiration and start writing?”That question made me think. A lot. So much [...][[ This is a content summary only. Visit my website for ful

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Case study: 1-18-08 social media marketing

submitted by blogmarketing 287 days ago (via feeds.feedburner.com)

We’ve all seen the effects and consequences of a successful social media marketing campaign on the web: Relatively unknown websites melting down their web hosting servers, ordinary people reaching rock-star status overnight (sometimes unwillingly) and new trends becoming mainstream in less than a week.But what happens when one of Hollywood’s most brilliant minds decides to [...][[ This is a co

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Activating the “Yes!” mindset in your readers

submitted by blogmarketing 287 days ago (via feeds.feedburner.com)

Anyone who has studied hypnotic copywriting can tell you that one of the most essential skills you can learn in this craft is the ability to establish a “yes” mindset in the prospect and keep it going throughout the entire sales piece.The concept of the “yes” mindset is quite simple: The more you can get [...][[ This is a content summary only. Visit my website for full link

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Constructing facts with presuppositions

submitted by blogmarketing 287 days ago (via feeds.feedburner.com)

Everybody loves to hear just how infinitely powerful the human brain is; but I have a little secret that brain-gurus don’t like to talk about: The brain, as powerful as it is, can only focus on one thought at a time… (sorry to burst the bubble for all “multi-taskers” out there).Psychologists has been proven that [...][[ This is a content summary only. Visit my website for f

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Using hypnotic binds to engineer agreement

submitted by blogmarketing 287 days ago (via feeds.feedburner.com)

By the time you finish reading this article, you’ll have the equivalent of a high-energy laser weapon for your copywriting arsenal.You are about to discover how to create hypnotic binds that penetrate deep into the minds of your readers and making them agree with whatever you want them to.Hypnotic binds are an advanced copywriting technique [...][[ This is a content summary only. Visit my we

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Hidden commands and NLP - live demo

submitted by blogmarketing 287 days ago (via feeds.feedburner.com)

While doing my weekend rounds searching for interesting stuff in YouTube, I found a couple of fascinating videos that are definitely worth sharing with you today.Both of these videos are clips from a remarkable TV show that runs in the United Kingdom called “Trick of the mind”. This show features Derren Brown - a true [...][[ This is a content summary only. Visit my website for full links, oth

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Embedding hidden commands in copywriting

submitted by blogmarketing 287 days ago (via feeds.feedburner.com)

Without a doubt, one of the most powerful skills you can develop as a hypnotic copywriter is the ability to embed hidden commands into seemingly harmless sentences.This effective copywriting technique can give you virtually unlimited selling power.Just take a minute to imagine being able to command your readers to do anything you want just by [...][[ This is a content summary only. Visit my websit

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