Hello AniMOTO: Jack Has No Competition
August 4, 2008
Guest Post by Fred Hopkins
By now there should be no one saying that video isn’t an effective means of marketing and communicating online. If a picture says a 1,000 words then video speaks volumes! Now how many of you, knowing the power of video, actually use it to promote your business? If you don’t, then why not?
Oh, I can hear the excuses now, I don’t have a video camera, I don’t have fancy schmancy software, I have a face for radio, etc. (Okay, that might just be me. . .) Now what I am going to show you will eliminate all excuses!
How would you like to create professional looking video for your business for FREE?
Raise your hand if you are interested. . .
What if you didn’t have to know a darn thing about frame rates, compression, aspect ratios or any of that techno babble?
Okay a few more hands went up. . .
Alright, what if the only thing you had to do was upload some pictures and maybe an mp3 (background music).
Beautiful, I think that’s everybody!
Check out this little video I made of our dear friend Jack using the service at Animoto.com (I hope that he invites me back after this! Say good things about me, ok!)
Now this took me all of 20 minutes to do, mainly because I had to find photos and also because it takes Animoto about 5 minutes to format everything. Now if you were wondering about all of those transitions between the photos, sorry, Animoto does that automagically based on the rhythm within the song you choose. Cool eh?
For those of you who said that they don’t now how to make a video, now you do! Head to Animoto.com and play around with it.
Oh yeah, after you’ve made one, be sure to come back a post a link to the comments and show off your new video wizardry.
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The Final Word on Viral Video
June 4, 2008
You will not have to read another word or view another frame of video on viral video creation after watching every frame of this viral video.
(Say that 5 times fast!)
Find more DIY videos
Viral Video Explained by Wall Street Journal
June 3, 2008
I love it when the suits get involved with new media stuff. Seems like once it hits this level it’s time to do things exactly opposite to what they are saying.
That’s the snarky bit of my brain talking. There’s still some good viral video tips here for the beginner in all of us.
The Ninja Thinks Online Video is Kind of a Big Deal
May 27, 2008
Maybe some of you readers don’t believe me when I say video is kind of a big deal. That’s cool. But I dare you to tell a Ninja that video isn’t important!
Marketers: Your Video Marketing Sucks!
February 13, 2008
Only insane people ignore an opportunity to propel their businesses and their fortunes ahead of the masses when they get insider tips.
Today’s insider tip is: video marketing.
How would you feel if I said video marketing hasn’t even begun on the web yet? With all the YouTube’s, Google Video, Yahoo Video and a bazillion others, how could I possibly make the argument that virtually no one on the web has grasped the true power and science of video marketing yet?
Simple. Because it’s true. 99% of the video on the web is not put there by marketers. The video on the web today is not used to generate leads, visitors, or profits. It’s just “look what I can do!” like Stewart on MadTV.
Marketers themselves aren’t doing real video marketing. They are putting up extremely poorly produced commercials. Most without even trying to make them look educational in any way.
I always go to YouTube to check and see if anyone has put up any content I can use on this blog. (Did you hear that?) I always come back more disappointed than the last time. In my market there is almost nothing but pure crap for instructional video.
I have to create my own videos if I want video content my readers deserve. I would put someone else’s good marketing how-to video up here in a flat second if it was truly helpful and not just an obnoxious blurry advertisement for some ridiculous product. (Did you hear that?)
I am not alone and this problem does not plague only the internet marketing market. There is more and better video content in other niches on video sites, but in every niche I’ve researched it isn’t even close to being saturated or competitive.
All big bloggers will occasionally look for a way out of having to make a full post on any given day. Many will look for a cool, informative video to replace their writing for the day. They aren’t finding much either. Too bad because they have a BUTT load of traffic to send video producers who provide decent content in a well done video.
Do you get what I am saying between the lines here? This is an opportunity for you and for everyone who wants more attention and is tired of trying to compete with the geeks who dominate the search engines. Or the deep pockets who spend $10,000.00 per day on pay per click ads to generate their traffic.
Video isn’t a cute little nifty addition to the web.
It is part of the very fabric of the web now. It is no longer a grand experment! Yet no one knows how to market with it yet. Not really.
The idiot’s way: slap up a stupid infomercial and call it content to try and spam the search enginesinto thinking you deseve credit or the link.
The genius’ way: put together high quality training videos with pure content and a watermark and closing frame with their link in it.
Marketers are so freakin’ greedy and stupid that they would set their videos up to take payments if they could. They want everything right here and now. Using the idiot’s approach, they get nothing instead and wonder why.
Videos done by the vast majority of marketers today are like a guy walking up to a woman in a bar and asking straight up for sex like she’s nothing more than a hooker.
What’s more the guy hasn’t bathed in weeks and his teeth are falling out. That’s the state of video marketing right now.
Now. Can you see opportunity in this?
If you can’t, that’s ok. Most people can’t see opportunity if its right in front of their faces. That’s why most people work for others instead of working for themselves. It will always be this way.
But for those of you who do get it, but don’t know where to start, listen up.
I haven’t been this pumped up in awhile. If you can produce good video in your niche that actually gets attention and is appreciated by your target market and you can then translate that into traffic and sales, you are sitting on a vein of gold a mile deep.
I know that 99.99% of the people reading this post don’t know squat about producing this “mythical” type of video because, like I said, I’ve seen the content on YouTube. Virtually no one is putting out anything of use beyond crappy little 3 a.m. Ronco ads.
I can fix that problem once and for all.
I can hook you up with the skills you need to become a proficient video producer and video marketer. I know people. Actually I know the best in the business for web video production and marketing.
With this training, you can become one of the first people on the internet to truly get video marketing on a professional level and reap serious rewards in traffic and profits. It’s not even close to hype if it’s true.
The opportunity is absolutely massive and every moment that passes is another chance your competition might just wake the hell up and get into it before you. Don’t let that happen!
Learn Video Production and Marketing Right Now!
Tags: making video, Video Marketing, video money, video production, video profitsMake Money With Video
January 18, 2008
The web is going video in a big way now. There’s no denying that there is massive demand for video content, and that it will continue to soar. Especially when Google and others figure out how to convert video to text on the fly and rank videos just like regular text pages. (It’s not as far off as you might think! See EveryZing.com)
There is also growing demand for video syndication as more and more video sites pop up every month. Like article syndication, video syndication services save massive amounts of time by allowing you to upload once and let them upload to all the directories for you.
People are making money with video by syndicating their video content to all the video hubs and acquiring backlinks for direct traffic and search engine love.
But there are tons of other ways to make money with video…
IstockVideo: Upload video footage of all kinds on all topics and get paid for the rights to use your content by others. All you need is a camera and an internet connection and you’re in business.
Revver: Upload your videos to Revver and take advantage of the backlinks, branding, and their revenue sharing model which pays you for the ads they tack onto your videos.
YouTube: Log into your YouTube.com account and find a far more exciting use for Adsense on your site. They now have a player that you can use to compile videos in your niche from YouTube that also earns you Adsense revenue. Bye Bye all-but-invisible Adsense text ads!
Creating Video for the Web
Along with millions of tutorials at YouTube on how to shoot video, picking the right video equipment, doing screen capture tutorials, lighting, green screen, and everything else you can imagine, there is a great course on everything you need to know about shooting, editing, and final production and syndication of video for the web called Video Profits Workshop.
The course was done by Mark Braunstein and Mike Stewart, the biggest web video geeks I know. It’s not cheap, but neither is your time. Going through and picking up valuable tutorials in YouTube is time consuming and you have to wade through a lot of crap to find the good stuff. And you still might be left wondering exactly what you need to do to launch your own video campaign.
Video Profits Workshop was designed to get you up to speed methodically from beginning to end. It’s great for beginners and pros alike and comes highly recommended by past customers and marketing pros.
“Video is Hard!” -Good!
The reason people are seeing such success with video marketing is that it is definitely not as convenient as writing a post. You have to learn some video skills to pull off a good video marketing campaign and make money with video.
But as a proponent of going where the competition isn’t, I can’t recommend video marketing enough to my readers and clients! Because there is a learning curve involved you don’t see as many competitors on video sites as you do everywhere else on the web.
Don’t get me wrong though. Doing screen capture video tutorials or even slide shows is far easier than people think. If more people only knew how easy it really was there would be far more doing it.
The bottom line is that a lot of content can be done in video that is currently competing as text with thousands or millions of other pages. Put a topic together on video and syndicate it and you can see far better results in links, rankings, and direct traffic from places you currently aren’t showing up.
Tags: make money with video, making videos, Video Marketing, video production, video syndicationVideo Marketing
September 19, 2007
How many times this year have you heard “Video is an important marketing tool?”
Everyone seems to be giving lip service to the fact that video production, marketing, and syndication is a huge search engine pleaser, customer increaser, and direct traffic generator.
But do you have any idea, really, how to put together video for the web that meets the requirements of viewers, the sites that host your videos (including your own), and the networks on which you can syndicate that video?
99.9% of people doing video online now are lucky if they get it right. Period.
From the questions we receive almost daily on who does our videos, it is clear there are a lot of people clamoring for sources of quality, professional video production as well as learning more about how to do it themselves.
There are different types of web video, used for different reasons.
Syndicated Video
This is video you use to put up on all the relevant video sites you can find to attract traffic and link popularity. An example of this kind of video can be found on my blog promotion YouTube channel.
With this type of video we can get away with (I know this for a fact, lol) lower quality videos because they are about the information. As long as people can see something and hear the speaker clearly, they are very forgiving about blurriness or other problems with video quality. Not so much with promotional video…
Promotional Video
This is the slick stuff. This video is used to impress, big time. It isn’t necessarily for syndication, although it could be depending on the specific project you are working on. It is mainly used on landing pages and direct sales pages where you want to brand yourself and make a serious impact.
Here are some examples:
- Authority Black Book landing page
- Bending the Web landing page
- BlugRush landing page
So what do you think you could use video for in your online marketing campaign?
Traffic and links through video syndication are a given, but what about branding through providing quality video like the examples above?
The expensive way is to hire a video production firm. Expect to pay thousands for someone to do professional video for you. That option sucks.
Then there is doing it yourself, or at least in-house with a video production team member or staff member. Before now, no one was really doing any professional training in the art of video production. Certainly not to the level of detail that would encompass cameras, cables, lighting, and professional shooting tricks to make video more exciting.
What Video Has Done For My Companies
Quality video has helped my products bring tens of thousands more subscribers and thousands more customers than old school email capture and autoresponders alone.
It has also boosted our company image into a whole new level of respect, getting us more interviews and more serious customers who ignored us before because we looked like everyone else, and to some in the corporate world, even scammy. Now we have corporate clients. A lot of that has to do with standing over and above the competition by incorporating high quality video into our marketing campaigns.
How To Learn Video Production and Video Marketing
Now there is an opportunity for a tiny group of people to learn from a couple of master web video producers: Mark Braunstein and Mike Stewart (the guy who brought multi media marketing to a whole new level in our industry).
If you want to learn everything about video production for the web and marketing with video, you can send yourself or someone in your crew to Video Profits Workshop in Atlanta and come back with everything - literally - you need to put together an incredible video campaign for your business.
From production to deployment, Video Profits Workshop will give you the hands-on training, even certification, to handle professional grade video projects, whether screen capture how-to videos or live video shoots, for yourself or even clients if you wish to make a business out of it.
Tags: mark braunstein, mike stewart, Video Marketing, video production, video profitsVideo Marketing Resources
August 13, 2007
Here are some video marketing resources you should be aware of if you are looking into starting a video marketing campaign, syndicating your videos, and learning more about how to drive traffic with video.
- Traffic Geyser - Video creation and syndication site.
- Top 50 Video Sites by Pagerank
- Spot Exchange - Neat new service to do with video advertising (advertisements withing your videos)
- Webouts.com - Walk right onto your website. Pretty neat, although not exclusive, technology you might want to research more about.
Video Syndication Equals Free Targeted Traffic
December 30, 2006
Remember When Article Directories and Syndication Started?
When article directories became the rage a few years ago, now with hundreds, even thousands of them all over the web, article syndication became a serious business.
A very serious traffic-driver. Still is today, though much less so than in the beginning.
Once we had several hundred sites to submit to we were more than eager to find solutions for article syndication that didn’t require us to submit articles by hand to each article directory.
And the solutions came screaming at us. Now it is unheard of to submit your articles by hand to all the important directories. Services abound to help you with article syndication today.
Enter Web 2.0.
Video is all the rage, YouTube.com sells for a billion and change, and video search engines are popping up everywhere.
Everyone wants to be next. And they are throwing free video sharing and streaming at their visitors to attract a following.
Video is coming into its own now and people are marketing their sites by providing content in video, but not nearly as much as content that’s still provided via the written word.
Here is where it gets exciting.
The cost of entry into the video production and syndication world, financially and learning curve-wise, is always going to be a bit higher than article creation and syndication.
Everyone and their sister can sit down and bang out an article like this one. Everyone has access to and knows how to use word processing programs.
Video is a whole different beast.
You have to know how to shoot it, how to do screen captures (for how-to videos), how to produce a video that looks and sounds good, and how to get that video into the growing list of places that organize that medium exclusively.
Frankly, people will always be scared of the jump between article marketing and video marketing. This leaves a much smaller number of people competing in video search engines for eyeballs than there are now in article directories.
Watch Out For Your Competition!
I see a massive upsurge coming in 2007 in the number of people creating and sharing how-to videos and viral videos to promote their sites, but nothing like the article marketing explosion in the last few years.
It’s that barrier of technology and a higher learning curve that will keep the weekend promoters at bay for a good while, until video production and marketing is as common as article marketing. (If that day ever comes.)
My tip for 2007
Get into video. Learn about how to produce it and syndicate it. Find out what’s going on at YouTube.com and how people are generating massive video subscriber lists and traffic back to their main sites with video.
It will take some surfing, some thinking, and some creativity, and that is exactly why you want to know everything you can about video marketing.
Because most people simply will not take the time to learn about video marketing until those of us who are doing it now are so entrenched, it won’t matter!
Tags: article syndication, Video Marketing, video sharing, video syndicationResources
Video Syndication Service (The very first one of it’s kind and I love it!)
Video Production
Top 50 Video Sharing Sites
December 27, 2006
The 50 Highest Traffic Video Sharing Sites On The Web
Below is a list of all the free video sharing sites (give or take) where you can upload, share, and market your videos. If you are looking for that video site that is perfect for you, this is the place!
Video Syndication
Video syndication is a hot blog marketing tactic. You can also learn about how to make money with video.
Video sharing is getting big and you have to visit all the free video marketing sites below (and there will be more) to really get an idea the kind of reach you can get by syndicating video.
Video Syndication Brings Higher Rankings and More Targeted Traffic
Find out how Traffic Geyser can get your videos on all the popular video sites, saving you days and weeks of time uploading and promoting your videos one at a time. This is video marketing at it’s finest. Click Here For Video Marketing Success.
Video marketing is surpassing article marketing for “newness” but also effectiveness of the link building and direct traffic it generates.
| Video Sharing Site | Page Rank |
| Google Video | 9 |
| BrightCove | 8 |
| PhotoBucket | 8 |
| YouTube | 8 |
| DailyMotion | 7 |
| iFilm | 7 |
| Myspace | 7 |
| Vimeo | 7 |
| BuzzNet | 6 |
| Flixya | 6 |
| GoFish | 6 |
| Kwego | 6 |
| Lulu | 6 |
| MyHeavy | 6 |
| PutFile | 6 |
| StupidVideos | 6 |
| Vmix | 6 |
| ZippyVideos | 6 |
| CastPost | 5 |
| Dotv | 5 |
| Famster | 5 |
| MeraVideo | 5 |
| Porkolt | 5 |
| VideoWebTown | 5 |
| Vidmax | 4 |
More Video Sharing Sites
Tubetorial.com (How to videos)
MySpaceTV.com
StupidVideos.com
GrindTV.com
CritterBytes.com (Pets & Animals)
ClipMoon.com
MotorSportMad.com
UberLounge.com
ThatsHow.com (How-to Video Site)
ClipChef.com (Recipes-Cooking videos)
—
New: Copywriting Videos
Tags: list of video sites, Video Marketing, video sharing sites, video sites
