Text Link Advertising With Tag Clouds
July 12, 2006
FOR IMMEDIATE RELEASE
Tag Clouds Drive Traffic, Revenue For Small Web Business
Mesquite, NV — July 13, 2006 — Innovative advertising ideas seem to come around once a year or so on the web.
Last year was the year of the “pixel ad.” This year is all about “tag cloud” text link advertising.
Most new online advertising schemes are marginal performers at best, but phenomenons pop up from time to time that can make advertisers a tidy fortune in traffic and profits.
The latest phenom appears to be tag cloud advertising.
Advertisers basically buy their most relevant text links on sites that run 200-500 word tag clouds focusing on general or specific industry topics.
The promise is that surfers will visit the page and click your link, with a side benefit of more search engine attention.
The danger is that advertisers can buy duds on sites that have no intention or no power to send targeted traffic to the pages they create.
“You really have to pay attention to where you are buying these links,” says Jack Humphrey, Editor of The Friday Traffic Report. “Most people promoting this tag cloud system right now have absolutely no ability to drive targeted traffic which defeats the core purpose of the system.”
Humphrey makes it clear that the best buys will be on sites that clearly have the power to drive traffic and search engines to the tag clouds they are promoting.
“Watch for thousands of these pages to pop up much like the pixel ad phenomenon of 2005,” adds Humphrey. “The only good advertising buys with tag cloud pages will be with the sites that really take an aggressive approach to driving targeted traffic to these pages.”
Tagging and social bookmarking continues to pick up steam and there is a growing interest from the surfing community in finding interesting sites with tag clouds.
This despite the fact that they are what many experienced surfers consider more chaotic and random than traditional link directories or classified sites.
“It seems counter intuitive that millions of surfers would enjoy clicking through a disorganized, seemingly random page of links rather than the traditional sites that are well established on the web, such as search engines.”
But apparently surfers find a kind of beauty in the simplicity of surfing through tag clouds.
“Fact is, tens of millions of people use and enjoy tag cloud-style navigation as evidenced by the incredible rise in popularity of social bookmarking and “tag engine” sites like Del.icio.us and Technorati,” Humphrey noted.
As with any major buzz about new internet advertising opportunities, there will always be people who take advantage and seek to separate advertisers and their money with no real ROI possible.
While there are great deals to be found in tag cloud advertising, advertisers must make sure that sites selling it are reputable and capable of sending them visitors to avoid wasted time and money.
For more information and an example of a reputable tag cloud page, visit Content Desk’s Top 500 Tag Cloud.
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How To Drive Traffic, Branding, Credibility and Sales Through The Roof
January 4, 2006
(PRWEB) January 4, 2006 — It’s no secret that people are jumping on the Internet to find quality content. The Top Yahoo! and Google News Searches for 2005* alone show that surfers are interested in a variety of topics; Janet Jackson, Hurricane Katrina, tsunami, Xbox 360, Brad Pitt, Michael Jackson, American Idol, Britney Spears, Angelina Jolie, Harry Potter and more.
However, a constant dilemma for websites is to keep up with quality content control. How to get traffic to sites with credible information that will not only bring traffic but also revenue to keep the company – and site - in the black is a major concern.
“Content site publishers need good, quality content VERY badly, and now we are giving content creators the tools to give publishers exactly what they need,” said Jack Humphrey, managing partner in the exclusive Content Desk Charter Members publishing group and Content Propulsion Lab partner.
Humphrey’s toolbox for quality content includes a focus on four main tools, all encompassed in a membership site:
1. Community – A focus on community invites members to share ideas & industry news, network, give and get feedback, & help each other on a member forum, adding an interactive dimension. Too many other content programs focus only on tools.
2. Learning – Instruction via multiple methods; audio, video, text, workshops, webinars, etc. helps more people get the most out of content creation and syndication. Not everyone learns the same.
3. Technology – Instead of purchasing a software that will become outdated, why not join a group and subscribe to a “team” effort. Let the membership site worry about software updates, tech issues and keeping up with the latest search engine and other Internet changes while you focus on your production.
4. Profits – Lots of membership sites offering tools generally include a User or Help Guide. That’s it. Why not be part of a team effort instead? An ideal model is one where profit is the name of the game across the board & a main focus in training efforts; i.e. a great return on investment (ROI), where the membership site helps members profit with more links, traffic, search engine positioning and sales.
Humphrey’s Content Desk (CD) is an Internet content syndication center and a source of high-quality, targeted content for webmasters with a group of professional content site network publishers. His CD recently announced the opening of its new cousin site, Content Propulsion Lab (CPL), the epicenter for website owners, writers, creative people, PR specialists, and marketing experts who want easy tools and expert training all in one place to dominate today’s Internet’s “New Media.”
“New Media” marketing deals with high quality content creation methods along with mass syndication of that content in order to drive traffic, branding, credibility, and sales through the roof… in any niche” explained Humphrey. “Podcasting, massive article syndication networks, streaming audio and video, and RSS combine to create a marketing science that is just coming into play in a big way on the web.”
Unlike Content Desk’s exclusive Charter Member site that caps membership at 400, Content Propulsion Lab has no limit to the number of members accepted. During the official launch, new sign ups will receive $30 off their monthly membership fee. After the first 150 early bird spots are sold, the price goes up.
CPL Partners with Jack Humphrey include Mark Braunstein, Peter Lenkefi, and Willie Crawford.
To learn more about Content Desk and check on the availability of limited openings at their exclusive Content Site Builder, visit http://www.contentdesk.com/csb. To learn more about creating and syndicating your content, visit Content Propulsion Lab at http://www.contentpropulsionlab.com.
* “The Year in Search: A 2005 Review,” By Enid Burns, clickz.com (Dec. 2005).
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Team Up For More Than $7 Billion in SE Marketing
July 16, 2005
Approximately $7 billion* in annual spending is expected for the search engine (SE) marketing industry by 2007. And members at Content Desk…are excited to be a team of go-getters and share in the bounty. They invite you, too. Learn more …
New Orleans, LA – Approximately $7 billion* in annual spending is expected for the search engine (SE) marketing industry by 2007. And members at Content Desk, an Internet content syndication center and a source of high-quality, targeted content for webmasters, are excited to be a team of go-getters and share in the bounty.
“Monetizing our websites doesn’t just mean finding the best paying advertising and affiliate programs to put on our sites,” said Jack Humphrey, managing partner in the exclusive Content Desk Charter Members publishing group. “But making the most of the visitors we get, to keep them coming back and clicking on ads and buying from us again and again.”
And Humphrey does mean a LOT of visitors and clicks. Research shows that marketers will be targeting 15% of their budget to search engine marketing. In fact, marketers anticipate spending $3.3 billion on paid search listings and $238.5 million on site optimization services, according to MarketingSherpa’s Marketing Metrics Guide (2004). ** So that’s a lot of bounty to share.
“The only way to do that is to have updated, valuable information that Internet visitors are trying to find,” explained Humphrey. “BE that resource for them and you will reap rewards far beyond what you may have already experienced with plain directory sites.”
Content Desk has a variety of tools to help members create and use all types of content. The exclusive online community focuses on four things; community, learning, technology and profits.
“We cover a slew of tactics we are using for members, including all the successful and not so successful tests we have done to pull in more traffic and more profits for our content publishing networks,” said Humphrey. “We are in the right place at the right time.”
Charter member David Granoff shared his experience with Content
Desk.
INTERVIEW: DAVID GRANOFF
Q: How did you learn about Content Desk & what made you decide to sign up?
I heard about Content Desk through one of my Internet marketing newsletters, and after 2 years of building sites “the hard way” and another 2 years of working with a partner building “resource sites” that I wasn’t particularly proud of; I decided there must be a better way to build high-quality sites. I’ve been very happy with the site building system, the very supportive ContentDest partners, and the great community of like-minded members.
Q: Please share how you’ve successfully used the tools in Content Desk / Content Site Builder so far.
I’ve built a number of sites in the past few months, in various niches, experimenting with various formats - it’s very important to try different things and see what actually works. Sometimes the most “elegant” approach is not the most profitable, and the rules are always changing. Here are a few representative sites, in which I’ve used professionally-developed templates, home-made templates, and blogs like WordPress:
http://www.cholesterol-1.com
http://www.arthritis-411.com
http://www.low-carb-diet-411.com
http://www.acne-1.com
http://www.banking-1.com
Q: What future plans can you share with us?
I look forward to syndicating my original articles with Content Propulsion Lab (a new part of the Content Desk publishing network that will be open to the public soon) to develop a good network of quality links from related web sites, using the online CSB tool to keep my sites fresh and to blog on auto-pilot with the auto-blog feature.
One of the great things about Content Desk is the great community we have. I hope that I’ve been as helpful to all of you as you have been to me. I also look forward to partnering with more members on joint projects. If you enjoy writing about something and are looking for a partner to put up a web site featuring your material and integrate some revenue sources with it, be sure to let me know … And thanks for recognizing my own little contributions to the community.
ABOUT CONTENT DESK
The Content Desk membership community communicates via their private forum, virtual conferences, teleconferences, email, support desk, workshops and new Mentor / Sponsorship Program for members to team up. Some of their tools are downloads and videos, while others are online applications and knowledge shared through learning. Learning is offered in the form of videos, articles, help texts, tutorials, member sharing and seminars/workshops.
Content Desk membership fees go right back into development of new software and tools so that members are always on the cutting-edge and far ahead of all the “point-and-click” site builders out there.
Cyber-brains behind the Content Desk scene are the “Power Trio;” Jack Humphrey, Mark Braunstein, and Peter Lenkefi. These three renowned visionaries found themselves smack dab in the middle of the emerging, fledgling web publishing industry.
MARDI GRAS
To help others learn more and earn more, Content Desk is hosting a 3-day seminar / workshop in New Orleans from Sept. 9-11, 2005, with a full year of support follow up afterwards. The focus is, “How To Triple Your Income With Irresistible New Content Publishing, Traffic Building and Sales Conversion Techniques - The Three Proven Keys To Internet Success.”
“Son of a gun, we’re gonna have big fun, on the bayou…”
For more information, visit Mardi Gras
http://presssuccess.com/MardiGras . To learn more about Content Desk and check on the availability of limited openings at Content Site Builder, visit http://presssuccess.com/csb . Join hundreds of publishers and writers in creating and syndicating your content at Content Propulsion Lab http://presssuccess.com/cpl .Visit http://www.contentdesk.com for help.
* According to investment bank U.S. Bancorp Piper Jaffray; “Jupiter Research Launches Search Service,” by Brian Morrissey; May 27, 2003; ClickZ News.
** “Search Engine Marketing Industry Snapshot,” BizResearchä 2005.
Author: Diana Barnum, president of http://movingaheadcommunications.com and CEO of
http://ohiohelp.net . For help with marketing, public relations and writing, email her through her sites or call: (614) 529-9459.
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Content Publishers Alliance.
Tags: content desk, jack humphrey, press, press releasesContent Desk Virtual Publishing Empire - Cashing In On What More Than One Billion Surfers Want Most
July 6, 2005
New Orleans, LA (PRWEB) July 26, 2005 -– Today, more than one billion* people surf the Internet. And that number is growing. So is the amount of revenue being generated online.
For example, online advertising expenditures are targeted to reach an estimated $11.6 billion by 2010, according to a forecast from Forrester Research**, Inc., with ads specifically reaching others via blogs and through RSS. And online spending from average Internet users is predicted to generate revenues in 2006 of $1.8 billion and $1.7 billion just in the categories of online games and digital music alone, according to a report by Jupiter Media Metrix.
What draws people online to make these purchases? In a word, content.
“People want the sites that they visit to be information resources, no matter what the subject,” said Jack Humphrey, managing partner in the exclusive Content Desk Charter Members publishing group. “Articles, reports, facts, tips, newsletters, forums, blogs, audio, video, interviews, product reviews, creative writing, public domain information, RSS and much more.”
Content Desk has a variety of tools to help member create and use all types of content. The exclusive online community focuses on four things; community, learning, technology and profits.
Report & Case Study: Sid Hale, jvAlert
“Creating good, relevant content has always been the biggest problem in creating a web site that can attract and retain visitors,” said Sid Hale, co-creator of jvAlert and charter member of Content Desk. “With Content Desk’s Content Site Builder, I was able to quickly find article content for a new site I had launched only a month earlier, and automate adding that content to my site within just a few days. That included the learning curve…”
Hale signed up immediately after reading a report written by Humphrey entitled, “Building a Content Publishing Empire.” Being a content publisher and knowing how much work can be involved in building content for a site, he felt the decision to join Content Desk was a “no-brainer.”
For a copy of the report and Hale’s case study, both at no cost, contact http://www.contentdesk.com .
CONTENT DESK: Building A Content Publishing Empire
The Content Desk membership community communicates via their private forum, conferences, teleconferences, email and support desk. Some of their tools are downloads, while others are online applications and knowledge shared through learning. Learning is offered in the form of videos, articles, help texts, tutorials, member sharing and seminars/workshops.
Content Desk membership fees go right back into development of new software and tools so that members are always on the cutting-edge and far ahead of all the “point-and-click” site builders out there.
HISTORY IN THE MAKING
Cyber-brains behind the Content Desk scene are the “Power Trio;” Jack Humphrey, Mark Braunstein, and Peter Lenkefi. These three renowned visionaries found themselves smack dab in the middle of the emerging, fledgling web publishing industry.
“Giving (website visitors) what they want is the first step in building relationships rather than one-time visitors,” said Humphrey. “We feel it is crazy to work hard on traffic that will never come back to our sites. Especially if the only change we need to make to those sites is adding good material that visitors enjoy! First time visits are expensive. Repeat visits are free.”
MARDI GRAS
To help others learn more and earn more, Content Desk is hosting a 3-day seminar / workshop in New Orleans from Sept. 9-11, 2005, with a full year of support follow up afterwards. The focus is, “How To Triple Your Income With Irresistible New Content Publishing, Traffic Building and Sales Conversion Techniques - The Three Proven Keys To Internet Success.”
“Son of a gun, we’re gonna have big fun, on the bayou…”
For more information, visit Mardi Gras http://presssuccess.com/MardiGras . To learn more about Content Desk and check on the availability of limited openings at Content Site Builder, visit http://presssuccess.com/csb . Join hundreds of publishers and writers in creating and syndicating your content at Content Propulsion Lab http://presssuccess.com/cpl . Visit http://www.contentdesk.com for help.
* From “The Internet Transforms Modern Life,” by Steve Almasy, CNN, June 29, 2005.
** The Forrester Research report includes data from an online survey of 99 leading marketers and four forecasts: US Search Marketing Spending, US Online Advertising And Marketing Spending, US Email Marketing Spending and US Online Classifieds Advertising.
# # #
Tags: content desk, content propulsion lab, Marketing Tool Reviews, press, press releasesPower Linking 2005 Redefines Website Promotion & Traffic Generation
June 7, 2005
(PRWEB) June 7, 2005 — Web site owners are realizing Jack Humphrey’s Power Linking isn’t just another typical traffic generating program or another seo software application. Unlike most courses that are written in three days, Power linking is the culmination of three years of the best practices, honest, proven, tested strategies, & hard core results for thousands of customers worldwide. It is pushing the limits of web site owners allotted bandwidth each and every month.
Jack Humphrey’s Power Linking 2005 proves that most experts are completely wrong about linking. This course teaches how you can get your web site traffic in a matter of weeks. Hundreds of happy website owners have been emailing in every day with their success stories; here is what one fellow website owner has to say,
“Take Action! He has given given me the secret of all secrets for anybody marketing online or offline. I put into action one simple technique that Jack shared with me in one of his amazing articles that proved successful in the first 24 hours that I used it!”
These results are all possible because Power Linking 2005 is affordably priced under $100; well under real value. Unlike most traffic generating courses out on the market that run in the hundred’s of dollars. Web site owners are saving thousands by avoiding other costly promoting tools that have a much shorter shelf life and less affect.
The Power Linking 2005 course is nothing short of brilliant. When receiving the course you given written & video instructions that takes you by the hand & shows you step by step, the blueprints to achieving success with all the targeted web traffic any online business owner would ever want.
Linking is the only constant in web site promotion. It was the first form of web site promotion & it will always & forever will be the core of any successful web site promotion campaign.
The new cutting edge version of Power Linking; released June 1st, is available to everyone at www.digitalbookz.net/power-linking/index.htm .
Power Linking 2005 is a product created by Jack Humphrey & is available for all online busineses & web site owners.
www.digitalbookz.net is run by a online marketing firm & resource center out of Chicago.
# # #
Tags: free links, internet marketing, jack humphrey, linking, power linking, pressThe Secret of Turning Recipes Into Riches
November 19, 2004
CookbookCash.com Shows New Authors How To Profitably Write, Publish and Promote a Specialty Cookbook Without Going Through The Hassle of Getting an Agent or Publisher
(PRWEB) November 19, 2004 — The American Bookseller Association conservatively estimates that cookbooks represent over a 400+ million dollar a year industry. Based on these encouraging numbers, many first time authors, even some who have had absolutely no prior writing experience, are successfully publishing niche cookbooks and experiencing high sales volumes and profits due to the tremendous popularity of specialty cookbooks with many culinary oriented consumers.
The website www.CookbookCash.com notes that while many “newbie” cookbook authors struggle to enter this industry by connecting with a bona fide agent or publishing house, there is also a small, but blossoming group of savvy cookbook authors that are avoiding this hassle altogether and remarkably being rewarded with huge profits for bucking the system. These cookbook authors are taking a lesser known, but increasingly more lucrative route of writing, self-publishing and promoting their own specialty cookbooks from websites specifically designed for that purpose. By doing so, they are keeping all the profits from the sale rather than just relying on small advances against royalties from the publisher. This small group of authors have really tapped into a secret recipe for turning cookbooks into a cash cow business. Many of them consider this to be the ideal work at home business.
Some of these cookbooks are being published using print on demand and many are delivered in a totally digital “ebook” format which has further skyrocketed the profits that these maverick cookbook authors are enjoying due to the very low expenses associated with product and delivery costs. The Internet has turned cookbook publishing into a stealth home based business opportunity that is still ripe for aspiring cookbook writers.
One successful cookbook author, Willie Crawford, who has had sales exceeding $100,000 for his best-selling cookbook, Soul Food Recipes, has organized and joined forces with two other prominent cookbook authors to teach budding cookbook writers how to successfully write, publish and promote a cookbook on a dedicated website without the need for an agent or publisher who usually gets the lion’s share of the profits.
Willie Crawford, an inspirational figure, is a literal rags-to-riches story. He has launched many successful business enterprises on the Internet since breaking out of his impoverished roots where he was expected to become nothing more than a “dirt farmer.” Mr. Crawford enjoys motivating and empowering other people to become successful by taking charge of their financial lives just as he has done. He recently stated that “so many people have thought of writing their own cookbook and we cleared up the confusion.”
The two other respected cookbook authors that have contributed to this informative and groundbreaking teleseminar are Stephen Block and Jack Humphrey. Mr. Block has written, among other things, a book on traditional German recipes that has been very well received by the public and Mr. Humphrey has recently written a very unusual but popular book on dog recipes called The Healthy Pooch Cookbook .
Recordings and transcripts of this sold-out teleseminar are now available for download at www.CookbookCash.com which is a website operated by the eSuccess Publishing Group.
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Tags: healthy pooch cookbook, press, press releases, willie crawfordPower-Linking-Profits.com Experiences Unprecedented 3rd Quarter Growth
October 20, 2003
FOR IMMEDIATE RELEASE:
Richmond, IN (PRWEB) October 20, 2003 - Jack Humphrey’s “Power Linking” series of digital marketing courses for webmasters and small online businesses experienced record sales growth this summer.
Despite a sluggish economy, or perhaps because of it, sales for onlne marketing courses like “Power Linking” and “Power Linking 2: Evolution” have been growing steadily this year.
Several thousand web site owners, from small mom and pop businesses selling antiques or ebooks to larger operations selling B2B services and products, have caught on to Jack Humphrey’s Power Linking system in a big way.
“I am delighted. I never thought I’d see a quarter like the last one. And this quarter promises even more sales than last” Humphrey said.
When asked what the biggest contributors to the recent increase were, Humphrey replied “From the feedback I get from customers, it seems ike a lot more people are looking for a second income or full-time income from the net. The best way to accomplish this is to have a great product that is in demand, and the traffic it takes to make sales.
“When it comes to bringing any website a lot of targeted traffic, people are finding that it pays huge dividends to invest in the education needed to dominate their market online.”
As more people find themselves out of work or in need of additional income, many are plugging into the internet as a great place to learn about and run a small business.
“Local post offices are becoming crammed with small business owners who sell exclusively online and ship hard goods to customers. In talking with some of them, the common thread in our conversations always involves website traffic. Everyone wants more exposure and they are willing to pay for insider information to gain it” Humphrey said.
Humphrey’s site, http://power-linking-profits.com, has seen a 360% increase in traffic in the last three months, according to Alexa.com. The site currently holds an overall rank of 14,686. Reported sales increase for third quarter 2003 was 153%.
For additional information on Humphrey’s Power Linking course surf to: http://power-linking-profits.com
Power Linking 2: Evolution, 2003, Digital course and software.
Power Linking is a product of Jack Humphrey Marketing and Tale Chaser Publishing.
CONTACT INFORMATION:
Jack Humphrey
Tale Chaser Publishing, Inc.
http://power-linking-profits.com
###
Jack Humphrey’s Power Linking 2: Evolution Launches With a Bang!
July 7, 2003
Richmond, IN - Following up on the 2002 original ebook “Power
Linking Your Way to 1 Million Hits,” Jack Humphrey unleashed his
latest creation this week to rave reviews.
“Power Linking 2: Evolution” is the latest in Humphrey’s series
of website promotion courses that has webmasters around the
globe buzzing with excitement, even though it is only 5 days old.
Humphrey is a professional, full-time online marketing
consultant with several domains selling everything from hosting
to a cookbook for dogs. But his biggest success seems to be
sharing his website marketing techniques with webmasters in the
“mom and pop” business niche.
Since Power Linking deals with strictly free or low-cost
internet advertising methods, his appeal to low-budget
webmasters seems to know no boundaries.
“I have been using Jack’s Power Linking methods for just under a
year with my sites, and I have never been happier with my
traffic. I continue to grow my marketing business month after
month and I owe it all to learning the “guerilla” tactics Jack
lays out in his books.” said Peter Lenkefi, who runs
MoneySecretsOnline.com.
Indeed, it seems that Humphrey has a very loyal following among
information and affiliate marketers who want to generate more
profits from sites that were little more than ghost towns before
they picked up his first book.
The claims at his new site promoting Power Linking 2 are so bold,
that it is hard to imagine Humphrey is able to come through on
his promises. Yet, there are many verifiable testimonials from
“power linkers” from all kinds of markets that swear by Humphrey’
s tactics. (See http://power-linking-profits.com)
“We hover between #1 and #3 at Google for the keyword “safelist
submitter,” which is a dead-on keyword for our market. And we
got it by utilizing a lot of the tactics in Power Linking,” says
Trey Koehler of SafelistWorld.com.
“I am really surprised that I haven’t been copied that much in
the last year by other website promotion experts. Usually you
never get the chance to release a second version of your work
online with much success because people see a good thing and
want to pick it apart and copy it for their own profit. That’s
why you hardly ever see a part two of anything online. But I
guess the topic just isn’t sexy enough for others to write
about” Humphrey said.
“Sexy” or not, sales of Power Linking 2 are reported to be more
than double the first week’s release of last year.
Power Linking looks like a good bet for “garage” webmasters who
want to get a foothold in their market despite not having access
to big advertising dollars larger companies use to attract
customers.
