Man this no follow crap really has people making serious mistakes in their marketing. Despite the fact that “no follow” means absolutely SQUAT to anyone trying to market their website, people are not dropping comments and engaging in conversations the way they should.
In my market, where the most damage has been done with false information and hyper-focus on follow vs. no follow links, people just aren’t commenting like they were this time last year.
This not only leads to less traffic for them, but it also makes it harder for bloggers like me to know what content is helping the most. The no follow issue, and the way people are being told outright to only get links that are “followed” by Google is seriously destroying the intent and purpose of a healthy blog community.
The Facts About No Follow
It means nothing to you as a marketer. Don’t even LOOK at someone’s source code to see if they are using it or not. It is the biggest waste of time and energy ever propagated by the search community in the history of search engine marketing.
The no follow scare has done more to harm the way publishers and readers interact than any other issue. The bottom line is it doesn’t matter ONE LICK if the comment you are about to leave on a blog is going to be “followed” by Google or not.
Nathan Anderson, a prominent search engine expert, said some interesting things to back me up on this in his Webside Chat recently.
The Rules of Linking
You link to get traffic. Period.
You comment and engage to get traffic.
Whatever Google wants to do with any given link is their problem, not yours.
To slow the link building process for your site because you are checking every site you’d interact with for the no follow tag is a mortal sin in the link building business. You are shooting yourself right in the foot by paying any attention at all to links other than how much potential direct traffic they can send you.
You WILL get links that are important to Google if you just work in your niche naturally. Comment on blogs for the value of the conversation and the interest among the readers of those blogs. Comment for traffic and community, not link juice for Google.
When you link without being concerned about Google, you will find your Google rankings increasing. Many of the link you get WILL be followed and credit by Google. You don’t have to shut down your marketing by getting links from sites with no traffic just because they have follow links!
Bottom Line: Do you want traffic? Or links from a bunch of splogs that happen to have no follow turned off?
I’m in the game for traffic. I assume everyone here is. Little green lines of pagerank and a zillion “followed” links on dead sites do not make up a good marketing campaign focus. People doing that kind of marketing are right in step with some of the biggest spammers on the web setting up spam networks and putting meaningless links all over meaningless pages of meaningless content.
In the end, as you see with my site and rankings, you will have great listings in Google. The more you ignore what the SEO forums say about the follow no follow debate, the better your site is going to do in the engines. And you’ll get a lot of traffic you are missing by not commenting on blogs just because they haven’t turned off no follow yet.
For Bloggers…
Turn off any freakin’ no follow plugins you have. Pagerank leaking is and always has been massively overblown. We all fell for the no follow crap when it came out and it damaged us all in the bargain.
Whatever you’ve heard about the “dangers” of linking without attaching no follow to every single link is a lie, a scam, and should be ignored.
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Miss Out On Free Traffic!
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email list so you don't miss out on real, traffic driving tips from Jack
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Blog Commenting for Traffic
Man this no follow crap really has people making serious mistakes in their marketing. Despite the fact that “no follow” means absolutely SQUAT to anyone trying to market their website, people are not dropping comments and engaging in conversations the way they should.
In my market, where the most damage has been done with false information and hyper-focus on follow vs. no follow links, people just aren’t commenting like they were this time last year.
This not only leads to less traffic for them, but it also makes it harder for bloggers like me to know what content is helping the most. The no follow issue, and the way people are being told outright to only get links that are “followed” by Google is seriously destroying the intent and purpose of a healthy blog community.
The Facts About No Follow
It means nothing to you as a marketer. Don’t even LOOK at someone’s source code to see if they are using it or not. It is the biggest waste of time and energy ever propagated by the search community in the history of search engine marketing.
The no follow scare has done more to harm the way publishers and readers interact than any other issue. The bottom line is it doesn’t matter ONE LICK if the comment you are about to leave on a blog is going to be “followed” by Google or not.
Nathan Anderson, a prominent search engine expert, said some interesting things to back me up on this in his Webside Chat recently.
The Rules of Linking
Bottom Line: Do you want traffic? Or links from a bunch of splogs that happen to have no follow turned off?
I’m in the game for traffic. I assume everyone here is. Little green lines of pagerank and a zillion “followed” links on dead sites do not make up a good marketing campaign focus. People doing that kind of marketing are right in step with some of the biggest spammers on the web setting up spam networks and putting meaningless links all over meaningless pages of meaningless content.
In the end, as you see with my site and rankings, you will have great listings in Google. The more you ignore what the SEO forums say about the follow no follow debate, the better your site is going to do in the engines. And you’ll get a lot of traffic you are missing by not commenting on blogs just because they haven’t turned off no follow yet.
For Bloggers…
Turn off any freakin’ no follow plugins you have. Pagerank leaking is and always has been massively overblown. We all fell for the no follow crap when it came out and it damaged us all in the bargain.
Whatever you’ve heard about the “dangers” of linking without attaching no follow to every single link is a lie, a scam, and should be ignored.
Don't Miss Out On Free Traffic!
Subscribe to the FTR RSS feed or our email list so you don't miss out on real, traffic driving tips from Jack Humphrey! You can also and Follow Me on Twitter! Thanks for visiting!
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