Link Building With Authoritative Directories
July 1, 2007
Hard Core Link Building Using The Web’s Most Trusted Directories
This is going to cost money. But the ROI (return on investment) for your business will be incredible in terms of traffic and rankings.
If you hit the top 5-6 directories listed below, expect to spend a bit, but then watch your traffic and rankings rise disproportionately more than what you spend compared to other paid advertising.
Why Does Google Love Human Edited Paid Directories?
Because they are an easy place to pick up content that has passed through two powerful filters:
1. Human Editors: Human editors for directories that have good rules in place for only accepting sites with original content that are managed by real people and not bot-created and managed sites are highly prized by the directories and by Google. When Google finds sites in the directories below, they know they are quality sites. Google hits the big directories very often to sift for more sites and new content.
2. The Money Filter: Whatever costs money will be ignored by spammers. Spammers are thieves by nature and they certainly don’t want to lay down cash for any reason. Therefore directories that charge to be listed are spam free. Another reason Google and other engines use them to find “trusted” content.
The next benefit to us webmasters is these directories, like Business.com, get gargantuan amounts of traffic. You will get more traffic from the directories below once you are approved and listed.
What’s The Difference Between Trusted, Paid Directories And Submitting To 500,000 Link Directories?
The difference is night and day. If anyone can submit a link to a directory, Google and the rest of the world know it and don’t use it to find content like people do on the trusted directories. Don’t buy stupid submission programs that submit you to a bunch of link farms. It won’t do you a lick of good.
Here are a few very necessary places to be listed:
- Best of the Web: This is an old directory with a ton of monthly visitors, high pagerank, and high trust value. Listing Fee: $69.95 annually. Submit Your Site To BOTW Directory For 60 Days Free!
- Yahoo Directory: Trusted because it is human edited and it costs a pretty penny to be listed. Listing Fee: $299.00 per year. Well worth the price. Submit to Yahoo Directory
- Starting Point: Fast listings in a high traffic, trusted directory. Listing Fee: $99.00
Here are a whole mess of other high quality directories listed by traffic and pagerank:
Get the best link building strategies and search engine optimization reports, insider tips, and the best of the best in link popularity information from SEOMoz.org.
Tags: getting links, link building, link directories, link popularity, seo
Don't
Miss Out On Free Traffic!
Subscribe to the FTR RSS feed
or our
email list so you don't miss out on real, traffic driving tips from Jack
Humphrey! Thanks for visiting!
Webside Chats
You have the prices wrong for Yahoo and BOTW - thought I would mention it seeing that Yahoo is $100.00 out.
Ray
Thank Ray. Got those fixed. I guess I need to stop blogging while driving and pay more attention!
[…] Jack Humphrey is the editor of the Friday Traffic Report (FTR) where he teaches link building tactics and blog marketing strategies responsible for Billions of hits for his readers per year. Jack will get you the traffic you need. All you have to do is read the FTR! […]
[…] Link Building With Authoritative Directories Hard Core Link Building Using The Web's Most Trusted Directories This is going to cost money. But the ROI (return on investment) for your business will be incredible in terms of traffic and rankings. If you hit the top 5-6 directories listed below, expect to spend a bit, but then watch your traffic and rankings […] […]
[…] Humphrey is the editor of the Friday Traffic Report (FTR) where he teaches link building tactics and blog marketing strategies responsible for Billions of hits for his readers per year. […]
I thought that yahoo inclusion was $299 per year or is this merely for an actual business listing on Yahoo directory. When was the last time you checked this out?
You are spot on from my perspective although one of my recent submissions to Best of the Web was disappointing recently when I paid for the yearly submission consideration and they used my domain name as the title. The real title was very apparent and so was the niche, H1 tags and description. They hadn’t done this to me before so I queried it and was told “The editor has the last say no matter what (not verbatim)”. They went on to say that if I wanted to use my REAL title I would have to pay extra to be a feature. I understand the benefit of being a feature site but my Heading and Title for the site were extremely apparent and much more relevant than the domain name. You’re right in saying they hold a good PR and attract lots of traffic but you shouldn’t have to go through this (what I think is a) questionable procedure after paying so much for your submission. The title of a site is the title to the site especially when the contents can be mistaken for nothing else. I don’t trust them like I used to. To add salt the wound, I queried it again and they have not replied. How do you resolve something if there’s no communication?
Jack:
I think that since many directories were targeted in the past, many have been reluctant to use them (which is good for those who still do and bad for those who are overreacting). Advertising is nothing new and no matter what constraints are created to funnel consumers to advertise one way and not another eventually will undermine itself. The focus for people interested in expanding readership directly as a result of high ranking directories is one thing, the real purpose they serve is to add authority to your site and allow you to naturally rank higher across the board for organic SEO. It’s just a shame that a witch hunt had to occur in the past.
[…] are authoritative directories you must be listed in if you are serious about your online business. And they cost money. Sorry, […]
Could someone please explain to me how paying a listing fee to a human edited directory is any different than buying a link from a human edited website? Doesn’t Google ban sites for doing that. Of course, I advise my clients to join Yahoo! and some other directories, but I am at a lost as to why I can’t buy a link from this site without violating TOS, but I can from Yahoo! This is madness I tell you, straight madness!
Jason’s last blog post..Finding Authoritative Links
I could explain but it will only make you more mad. There’s no sense or reason to it at all.