As we cram weeks of work into the last 4 days before the launch of the web’s most complete blogging training center, BlogSuccess.com, I am excited about what I am seeing on the web today.
More and more people are looking to the web for gainful employment and, better still, entrepreneurial ways of avoiding employment all together. There are hundreds of thousands of blue to white-collar people who could use a pick-me-up in this time of unemployment and uncertainty. There seem to be a lot of “uns” in our vocabulary these days!
While You’re Looking For A Job…
You might want to consider taking matters into your own hands, grabbing those boot straps, and lifting yourself up and out of uncertainty by exploring the vast number of ways people are making part-time to full-time incomes online with their own websites.
The beginner might think Ebay or a free e-commerce store is the way to go. Certainly Ebay thinks their business opportunity is working for hundreds of thousands of auctioneers. Many Ebayers are full-time and making more than their former jobs paid.
Here’s a rule about “free” business opportunities: Everything you get for free on the web has a cost associated with it. Where free business opportunities are concerned, the cost is that everyone tries that when they first get online. The competition is massive and you have no way to stand out in the crowd because your entire online presence is controlled by the provider of the opportunity.
You can’t design your pre-packaged sites differently. You don’t have any experience driving traffic to them. And you own nothing. The entire thing is controlled by someone else.
Sound familiar? Yep, you just got yourself another job without benefits or any meaningful promise of making the kind of money you made from your former job!
There are no guarantees, but there are better options…
The people who are making excellent part-time profits or multi-million dollar per month paydays are people who do things differently. They are bloggers, software developers, and web 2.0 site owners. They are people with product and services that compete very well, or have no serious competition at all.
The people who make the most money online are the ones who innovate, produce remarkable content (bloggers, for the most part), develop great products and services, and who dedicate themselves to knowing everything about their chosen market to make themselves part of the elite group of thought leaders in that market.
The easiest way to make money online…
I’m totally biased. But I also have research to back up my claim. Blogging is the easiest way for a beginner, like someone who just got downsized from a job they’ve held for years, to begin to understand the internet and how it works. Not from the consumer side alone, but from the perspective of an online business owner.
Driving traffic, developing content, networking, search engine optimization, product development… all of these things are what bloggers learn in one of two ways.
- They toil for months and even years by using information freely available on blogs like this one. A small percentage of bloggers have gone “big” by simply using free information to make themselves into professional, profitable, popular blog owners. Typically, these are people with no lives, no current employment, no kids, and few responsibilities outside learning blogging.
- They find people who can lay out professional blogging for them so they can be 100% effective without making the myriad mistakes everyone makes when going it alone. These are people who have kids, jobs, responsibilities, and who don’t live in their parents’ basement.
Going it alone without the support of pros (who have been through the process of building and growing a highly profitable blog or two) is not an option for most people. Even if you’ve heard of someone who came up and got famous with their blog completely on their own, you can be sure they have a “geeky” tendency that most people do not share.
Failure Rate is High Because…
Because people don’t respect online business. Newbies make the mistake of characterizing everything that’s done online as “entertainment” and not as serious as offline business. That’s funny, because now tons of people are running from their offline business and employment woes right into the hands of the internet!
But most don’t really take the web seriously and dedicate the time and effort they would in an offline job. Therefore, anything those people start usually doesn’t get finished. They started with the attitude that “I’ll try this, but I’m not expecting anything.” Who would do that in a new offline job or business?
The reality is that the web is as viable, and in some cases far more viable than offline businesses. The web has grown up and the outdated perception that “web business isn’t really as solid as offline business” is about 5 years out of sync with reality.
Opportunity Abounds on the Web
But only for people who work it. Same as offline. And not everyone is cut out for being their own boss. This is good, because someone has to build stuff and fill pot holes!
Of all the different things you can do online to make money, at least starting out with a blog around a subject lots of people are interested in (that is also something you are passionate about) is a great way to find out what you’re made of and whether the discipline of being completely in charge of your own future is something you can handle.
There are plenty of “jobs” available online as well, such as writing, programming, marketing, publicity, and being a “blogger for hire.” So if you are more comfortable working for someone else, you can do that online now very easily. Much more easily than finding jobs offline, that’s for sure!
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