Virtual Real Estate Investing Audio Article

This is the audio version of Virtual Real Estate Investing in 2006

DOWNLOAD:  Virtual Real Estate Investing in 2006 Audio

 

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Tagging, Furl and Technorati Resources

LookSmart’s Furl - My Archive Search: jack humphrey

If you don’t have Furl, you need to start using it, especially for bloggers.  It reports the sites you “tag” to http://technorati.com/ which is where you want to be linked!

You can make your Furl tags public and people can find your blog pages there or in Technorati – both of which are big sources of blog traffic for established and new blogs.

You can Join Furl Here

Find out about tagging in Technorati Here

Tags: blogging

Easy blogging with BlogJet

I have been trying out this cool tool called BlogJet and am falling in love.  I can blog from anywhere and not be logged in to my WordPress admin, do trackback pings, copy excerpts and quotes from other sites and blog them, pretty much everything without the pain of having to log in.

Check out this cool tool at BlogJet.

 

Tags: blogging

Bill Myers: Product Developers Resource Center

Legendary copywriter and author, founder, editor, and publisher of some of the most respected newsletters for marketers and product developers, Bill Myers is one of the good guys online.  Anyone with a website and a product (or just a dream of having a successful online business) would be a fool not to get to know Bill Myers!

Bill has the following software titles to his credit:

MemberGate - Internet content publisher and subscription web site manager

eShowcase Pro - Fully automatic internet mall creation and management program

Vend-O-Matic - instantly create web vending sites

Press Release O Matic - instantly create perfect press releases

Developer’s ToolKit - Instant project analysis

ezOrderForm - Internet order processing system

ezContact - Internet contact system

ezMenu - Internet menu creation system

Order Desk Pro- Full Featured Mail Order Tracking System

ViewBoss - Automatic Multimedia CD ROM Developer

Shareware Boss - Shareware CD ROM Interface

Text Boss - Text on CD ROM Interface

Bill is also an avid video producer with over 60 titles in the how-to genre including…

Product Development for Profit

Tools of Product Development

Desktop Video for Profit

Publishing for Profit

Software Development for Fun and Profit

Product Development for the Internet

Unlike many of the big boys on the web, access to Bill is about as cheap as it gets.  He owns a membership site and shares an incredible amount of marketing and product creation information that, to my mind, is one of the most invaluable resources on the web for online business owners and marketers.

You can check out his site below.

 

  

  

  

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Duplicate Content Scare

I keep getting these questions about my opinion of the myths and the truths about the duplicate content penalty at Google.  Here is one with my short answer on the subject.  We’ll deal more with this issue in upcoming posts, but if you are worried, don’t be.  Duplicate content is mirror sites - sites that are exactly the same - scraped content, stolen content, and affiliate pages that are all exactly the same. 

People are not being penalized just because their syndicated content on their site isn’t showing up higher than other sites with the same article.  THAT is search engines ranking your site - nothing more nothing less.

I hope this issue goes away - if you read Matt Cutts blog you will get the real scoop on this issue and not have to lay awake at night wondering, of all things, if syndication is bad!

QUESTION:  “What do you think about duplicate content? There has been a lot of talk about the search engines cracking down on duplicate content.  I’d like your views on this.”

In short, duplicate content as an article syndication issue is way WAY overblown (and simply not true) by people who should know better.  But some have everyone stirred up about it anyway. 

TIP of The Day:  If you have noticed a lot of extra stress in your life you can eliminate a large portion of it by staying away from the public forums where SEO mis-information runs wild and rampant.  You’ll soon notice an incredible clarity and sense of calm (along with more time to work on your business) once you get away from those forums.       

i.e. - never take SEO advice from a 13 year old pimple-faced mouth breather masquerading as a search engine guru!  If you frequent public SEO forums, chances are real good you have taken advice from just such a creature thinking you were talking to a real pro!

Syndication is something the web, engines, and individual sites rely on to stay current, fresh, and relevant and that will never go away.  Scraping content, copying content from other places, and irrelevant content is mainly what Google has publicly stated and Matt Cutts backs up that they are worried about. 

There are no penalties for having the same article on your site as someone else - you just won’t get listed as high as them for that content if they score better in Google overall. 

That’s the same “penalty” as everything else Google does with rankings - but irresponsible and careless people who have positioned themselves as gurus on the subject have made everyone think that syndication of content and accepting syndicated content is in any way bad.  Check out Matt Cutts blog if you want to really understand the issue and put your worries to rest - he is the authority on the subject above all others. 

Well - he’s the only one from Google who is talking.  I am sure they keep the Uber-Geeks behind closed doors.  Matt talks too much like a real human to be one of the Uber Geeks!  :)  Must be why they let him have a blog so he could translate Googleese for us mortals.

Also called “content spam” by the harbingers of doom, you can read the best and shortest explanation of what is and what is not content spam here.

More duplicate content information at Higher Revenue Marketing.

Tags: Content Syndication, Virtual Publishing Empires

Brad Fallon’s SEO Blog

Have you checked out Brad Fallon’s blog yet?  You should - when it comes to SEO tactics and proving those tactics work, there isn’t another guy on the planet that knows more about marketing with search engines!  His latest post is insightful on the seemingly unfair world of Google Reinclusion!

Brad and Andy Jenkins put together the now famous “Stomping the Search Engines,” a course on current SEO tactics for normal people (non-geeks!)  I love proof.  So many people make claims they cannot back up.  Brad did a webinar for us for our Internet Publisher’s Mardi Gras at Content Desk and he took us through all his tactics, stats, showed us his rankings (All #1 and #2 for any keyword he has gone for in his niche!) and the income produced in just one month from one of his Yahoo Stores. 

It was amazing and our clients were floored.  Many bought Stomping the Search Engines right on the spot and gained an incredibly easy understanding of search engine marketing that blows away all the GEEK speak in other SEO guides and information.

Brad also runs an online radio show called SEO Radio.  Brad interviewed me for SEO Radio not too long ago.  Pretty good stuff on Power Linking on those recordings!  There is a lot of solid free information from guest speaker interviews over there. 

Tags: Search Engines

Info on Trackbacks: Power Linking for Bloggers

To get some history and insight on the importance, usefulness, and need for trackback education, standards and better documentation, check out SixApart’s description of trackbacks and the role we can play in improving the technology as bloggers and marketers.

Tags: blogging

Trackbacks and PR Web: High PR Links Made Easy

If you don’t know how to use Trackbacks to tell other bloggers you are commenting on their blog, you are missing a powerful “Social Power Linking” technique. I heard the term “meritocracy” for the first time not too long ago. Meaning, blogs that do well through merit dished out by fellow bloggers who use trackbacks and other social “tagging” of sites they like to visit and respect.

So, when I read on MircroPersuasion that PRWeb was instituting trackbacks in their press release service, I knew this largely underground social Power Linking which comes completely from the blogosphere and NOT marketers per se, had taken another step to becoming a norm. Good or bad on the PRWeb front - it has to help people start to understand the power of a trackback!

Tags: getting links, prweb links, trackback linking, trackbacks

The Friday Traffic Report 2/24/2006

There have been lots of updates here at the FTR blog.  Let’s get some discussion going here! 

Many readers ask me questions through email.  I can’t answer all those emails and no one gets the benefit of my answers other than the sender!

In order to make FTR an even more valuable resource, please feel free to take part in the blog and make comments, suggestions and ask questions!

On every post there is a form to submit comments.  Don’t abuse this, they won’t get approved, but DO use it to learn and help others who have the same burning questions you do!

I am making it a point to get in here often and update with new tips and material in 2006, so this isn’t going to be one of those abandoned blogs that gurus start then never post to again!

My goal is for FTR to end up being the place where Power Linkers and subscribers bookmark and subscribe to the blog with “podcatchers” like FireAnt (I show you how to do this easily on the main page.)

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New stuff at FTR:

Review of John Taylor’s great new resource “Uncovering Hot Niche Topics.”

New article:  “How to drive traffic to a blog” by yours truly

Free Chapter of Power Linking

A traffic tool that I recommend.  It’s not new, but still around because it WORKS!

And finally…

PDF compilation of my best articles of 2005
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In closing for this week, be on the lookout on Monday for something I am going to announce that you are going to want to check out and be around for.  It is going to blow your socks off!  (Where did that saying come from anyway?)

Don’t forget to post comments on the blog!  I want the chance to answer questions and get discussions going that are going to help you be a better marketer (and give you a link for the trouble!)

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How To Drive Traffic To A Blog With New Media

Blogs are different than regular static sites.  Although a blog is really just a fancy word for a content management system, therefore it is just a regular site with enhanced and easy editing, a blog has a sense of urgency and “newness.”  People read blogs because there is a general feeling that the information posted is more current compared to static sites.

This is true when the blogger is very regular with new material and gives people a reason to tune in frequently.

Promoting a blog, I have found, is far easier than promoting a regular website for many reasons.

Because you can create “news” on your blog at the drop of a hat, you can create buzz.  Buzz is infectious, produces links from “buzzed” website owners looking to present their visitors with a buzz, and gets you attention that is harder to acquire for regular sites.

You can promote a blog through RSS and get subscribers who would rather use a “podcatcher” (a newer phrase that simply means they subscribe to your RSS feed rather than your email list with a tool like FireAnt).

People like being anonymous in this over-emailed world of ours.  Getting subscribers to a blog via your RSS feed means you are offering a way for the justifiably paranoid to access your material without committing their personal information in the exchange.

So you have another way to promote here as well.  Rather than sending people to your opt-in page only, you can grab RSS subscribers on every page of your blog, no matter which page they come through.

Now you can trade links, or trackbacks, with other bloggers in your niche which is a much more highly respected and valuable form of reciprocal linking that Google actually loves.

Having a blog means you can “podcast.”  Podcasting is making audio and video files available in your posts that can be picked up in your RSS feed by people using places like iTunes.com to find multi-media content.

This is a MASSIVE new open market of people really getting into iPods, especially the new video iPods, and seeing what their new gadgets can really do.

By creating an informative how-to video and podcasting it from your blog, you can get listed in iTunes and other podcast directories that are practically empty on many niche topics right now!

These are things you can do with a blog that you cannot do very easily or at all with a static site.

Don’t forget that there are other directories only bloggers can promote in.  Directories like Syndic8.com and Daypop.org are only open to bloggers with RSS feeds.

While everyone else is working down in the trenches on their one-dimensional static html site, bloggers can enjoy promoting their sites in far less competitive areas with extreme amounts of traffic flowing through them.

In short, a good blog with the right plug-ins will give you marketing power I wish I had when I was starting out.  My blog would be 7 years old this year and would have an archive section a mile long with content syndicated all over the web established over those 7 years!

This time next year you are definitely going to wish you had started your blog today!  Especially when you consider the vast potential of audio and video podcasting and syndicating your content easily through your feed to places that only accept bloggers.  Static sites need not apply!

 

Tags: 5. Podcasting, blogging, blogs, podcasting, video, website promotion

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