From the monthly archives:

February 2005

There are actually blog search engines and directories that deal only in listing weblogs. You can submit to a ton of different blog search engines and directories here: http://www.faganfinder.com/blogs/ and http://www.masternewmedia.org/rss/top55/

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I use this tool pretty religiously to find link partners for new sites that I put up. It saves a huge chunk of time and tells me exactly who the people are who are linking to sites like mine already.

It uses the system I outline above but drastically cuts down on the time it takes by finding all your potential partners for you so you can easily get a letter out to them telling them about your new site.

It is called Affiliate Finder Pro and is used by MOST people to find big time affiliates to sell their products (which is a Power Linking tactic in itself), but it has a feature to it that I, as a link nut, find the most useful. You can find out who links to your biggest competitor and sends them the MOST traffic! This means two things:

1) You can find people who are affiliates for and link partners of your competitors easily, and

2) You can be totally snobby like me and ONLY take the biggest and best partners you find. Honestly, this tool is pretty essential stuff and if it was mine I’d just give it to you. Unfortunately it’s not, but you can pick up a copy here.

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 • Put RSS feeds on your directory pages with good content relevant to what your visitors came to you for in the first place.

Put reviews of the sites you link with in their descriptions. People want to know about a link before they click it. They hate getting to a site to find it is nothing they expected. Give them your editorial opinion of the site. If you cannot in good conscience give a good review, what is the link doing on your site in the first place?

Use article feeds from Content Desk to enhance your link pages.

Use a link directory script that can import search results from DMOZ so your directory isn’t EMPTY when you start it. Here is a good one I use. Here is that script in action: NoLimitVOIP.com

Use pay per click advertising on your directory for increased site revenue and REALLY relevant, targeted info your visitors can use. Yahoo is going to be a player in 2005, but Adsense is always a great program.

Allow visitors to comment on your directory resources with a “review this site” feature. They get a link to their site for doing so and you get value-added content and new content added to your site by your visitors.

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 I always say, look at what everyone else is doing and go in the opposite direction if you want to find ways to promote your site that are least competitive.

Virtually no one writes product reviews to GIVE to the owners of those products. Many people write reviews and only use them as content on their own sites. Big mistake!

For a powerful, high-traffic link you should write a full product review for a product you have enjoyed and offer it to the product owner to place on her site!

She will LOVE it and gladly link back to you, most likely. Not only that, she will place it in a high-traffic area of her site because it will help her sell more products!

Ignore this Power Linking tactic at your own peril. It works VERY well!

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 Load your autoresponder with 10, 20, or even 52 articles from Content Desk on your topic and set each response to mail out a week apart to YOUR BLOG! You get new content posted on your site, search engines and visitors love it, and you can feed that content out through your blog’s RSS link all over the web for power links that NEVER stop! You need to make sure your blog software allows posts by email and you’re set to auto-publish for a whole year with 52 articles!

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There is so much free content on the web that you will have no problem grabbing some content relevant to your site. Create page after page of relevant, good information, with links to and from your main product page and call this section of your site “News and Tips” or something similar.

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Cool List Building Tools: LeadFactory, ListBuilder

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